Hiring a proofreader to review a blog post ensures the removal of errors and offers the opportunity to optimize text for search engines. Spelling, grammar, verb tense, idioms and capitalization are all reviewed as well as making sure the content has not been plagiarized. Headings, subheadings, and bullet points are checked for accuracy. Transitions between topics and paragraphs are reviewed to be sure they are logical and natural, and keywords and phrases are reviewed to be sure they are used appropriately throughout the text. Any links in the texts are checked to ensure they lead to correct addresses.
Podcast transcripts are reviewed for instances of repetition, speech that is not smooth and continuous, and speech that does not make sense. Key words, key phrases, specifics such as brand names, and links are checked for accuracy and correctness. The name of each person speaking should be in bold letters for clarity. Bullet points, headings, and subheadings are reviewed for accuracy.